For 2015, Matrix were asked to produce various product lines for two different platforms. All products created and sourced needed to reflect the colourful and fun nature of the famous charity, appealing to adults and children.

The Work:

  • Appeal range – available to buy in the run-up to the televised event. We produced items consisting of Pudsey Bears, novelty Pudsey Ears, magnets and more.
  • Retail – a collection of products to sell on a dedicated Children in Need website in a bid to maximise fundraising opportunity all year round. Matrix produced a multitude of items such as rucksacks, alphabet blocks, lunch boxes and pencil cases.

All merchandise was manufactured in factories that met the BBC’s strict audit requirements.

The Results:

Matrix produced more than 30 product lines totalling over 2,000,000 units.